WHO IS ELI
I’m 21 years old, which somehow comes with about 10 years of internet experience.
I work at the intersection of creativity, culture, and AI, building content that actually earns attention. Using tools like Sora, Midjourney, Veo, and other top generative platforms, I create visual stories at scale, generating over 2 billion monthly views across social platforms. My focus is on building smart, repeatable creative systems that blend human strategy with AI execution, helping brands move faster, test more ideas, and outpace traditional production models.
I’m also the founder and CEO of Foody Channel, a digital media company I started when I was 10 years old. Back then, I used to walk into restaurants and client businesses that were paying over 10,000 dollars for social campaigns, only for the owner to turn to one of my parents and start discussing their creative vision, assuming it was a bring your kid to work day. It never was. Foody Channel has since grown into a company that helps food and beverage brands and restaurants grow their audiences and revenue through social first, internet native campaigns. To date, I’ve partnered with 50 plus clients, driving an estimated 1 million dollars in incremental revenue and 8 billion views across TikTok, Instagram, Facebook, and YouTube.
Outside of client work, I’ve built my own personal brand to 1.7 million followers on TikTok, 290 thousand on Facebook, and 209 thousand on Instagram, and I’ve been recognized as one of TikTok’s top creators. A lot of that growth came from experimenting in public, including projects like growing content around my dog Pesto, and learning in real time what people actually stop scrolling for.
I’m currently pursuing a Bachelor of Science in Creative Advertising at Syracuse University, where I also serve as a Social Media Ambassador. In that role, I use storytelling, creator insights, and trend analysis to spotlight student life, research, and campus culture.
Before Syracuse, I studied biology, media, and pre medicine through academic programs at Stanford University and Johns Hopkins University, which shaped how I think about content as part science, part art, and part pattern recognition.
I’m driven by a love of food, science, and communication, and by the idea that the best content does not just go viral, it means something. I’m excited to keep pushing how technology and creativity can work together to build culture, spark curiosity, and make an impact across the food industry and beyond.
RESUME
EDUCATION
Syracuse University — Syracuse, NY (Graduation Date: May 2027)
Bachelor of Science in Advertising
Minor in Jewelry Design and Metal smithing.
RESIDENT SUMMER PROGRAMS
Stanford University — Palo Alto, CA (Graduation Date: Aug 2021)
Dynamics of Social Media Selected Experts
Johns Hopkins University — Baltimore, MD (Graduation Date: Aug 2020)
Epidemics, Pandemics, and Outbreaks Research
Syracuse University — Syracuse, NY (Graduation Date: Aug 2019)
Pre-Med Intensive and Social Media Analytics
experience
Eli and Pesto TikTok + Instagram + Facebook — CEO/Founder — New York, NY (Mar 2016 – Present)
Collaborated with 50+ brands and restaurants to create viral content that increased their customer base by an average of 15%, resulting in an estimated $5M+ in total additional revenue.
Developed and executed social media marketing campaigns resulting in a total of over 8 billion views across various platforms, including TikTok, Instagram, and YouTube.
Amassed over 2 million followers on my personal accounts across various platforms, demonstrating my proficiency in all content forms, recognized as one of the top creators on TikTok.
Syracuse University Social Media Ambassador — Social Media Ambassador — Syracuse, NY (Aug 2022 – Aug 2023)
Developed and executed a comprehensive social media campaign that reached over 2 million potential students, resulting in an increase in interest for Syracuse University and significant boost in inquiries from prospective students.
Collaborated with a selected team to create innovative content that showcased the university’s unique programs and campus culture, resulting in an increase of engagement on social media platforms.
Motif FoodWorks — Intern — Boston, MA (May 2023 – Aug 2023)
Created high-quality photo and video content for social media platforms, resulting in a 50% increase in user
engagement and driving brand awareness for lab-grown meat research.
Utilized analytical tools to track trends, engagement, and audience growth on social media platforms,
resulting in a 230% increase in followers across Instagram, LinkedIn, and Twitter.
BuzzFeed — Community Writer — New York, NY (Feb 2019-Mar 2020)
Researched and produced 30+ viral articles for Buzzfeed, generating millions of views collectively,
contributing to the platform’s ongoing success.
Crafted compelling content that resulted in top-performing articles being featured on Buzzfeed’s main page and YouTube channels with a combined monthly traffic of 100 million visitors.
Collaborated with an editorial team to brainstorm, write, and edit feature stories that led to being ranked as one of the top viewed writers of the year.
FoodGuardian — CEO/Founder — New York, NY (Jan 2024 – Present)
Founded and developed FoodGuardian, an innovative AI-powered application designed to reduce food waste by scanning grocery receipts to catalog perishable items, alert users of impending expirations, and generate recipes.
Currently overseeing the funding process, engaging with potential investors to secure financial backing and expand app capabilities.
AI SKILLS
Google Veo 3 – cinematic AI video creation
Nano Banana Pro - image generation
OpenAI Sora – text-to-video story telling
MidJourney – advanced AI image generation
Firefly (Adobe) – generative fill & images
Microsoft Excel – formulas, pivot tables
Adobe Premiere Pro – video editing
Blender – 3D design & renders
Figma – UX/UI prototyping
Noteworthy
Keynote Speaking, Brand Activations, Copywriting, EU Citizen, Syracuse University Dean’s List Scholar, Event Hosting, MN Ping Pong State Champion & Captain, Competitive Ski Racing, Team Leadership, Problem Solving.
Interests
Working For You, Film Photography, Matcha, Golf, Wine Bars, Boating, Vintage Watches, Jazz, Sustainability, Vintage Porsches, Experiencing New Cultures, Fine Dining, Skiing, Formula 1, Aura Farming
YOU WANT TO WORK WITH ME YOU WANT TO WORK WITH ME
YOU WANT TO WORK WITH ME
YOU WANT TO WORK WITH ME YOU WANT TO WORK WITH ME YOU WANT TO WORK WITH ME
YOU WANT TO WORK WITH ME
YOU WANT TO WORK WITH ME YOU WANT TO WORK WITH ME