WHO IS ELI
I’m Eli Ailloni, a creative advertising student and builder of strange little worlds on the internet.
A lot of my work starts with the same question: why do people care about this? That question has pulled me through social media, food culture, AI image making, storytelling, advertising, and the weird emotional logic of the internet. I’m interested in the space where culture, behavior, and creativity overlap. The point where something feels timely, true, and just unexpected enough to spread.
I grew up inside social media, not alongside it. A lot of people talk about platforms from a distance. I learned by making things in them, watching what moved, what stalled, what people believed, and what they wanted to be part of. That gave me an instinct for how attention works, but more importantly, it made me interested in what attention means.
Before advertising, I studied biochemistry and neuroscience, which probably explains why I approach creativity like a system. I like patterns. I like testing ideas. I like finding the emotional hinge in something and building around it. Advertising ended up feeling less like a pivot and more like the place where all my interests finally made sense together.
I’m especially drawn to work that does more than look good or get noticed. I care about ideas that reveal something true, whether that truth is funny, uncomfortable, emotional, or absurd. I like work with tension in it. Work that feels culturally aware without chasing culture. Work that understands people before it tries to persuade them.
A lot of what I make lives between strategy and experimentation. Some of it is polished. Some of it starts as a joke and turns into something bigger. Some of it is just me following a strange instinct until it leads somewhere real. That’s usually where the good stuff is.
Long term, I want to become a creative art director. Right now, I’m focused on building the kind of taste, judgment, and perspective that leads to unforgettable work.
I’m here to make ideas that feel alive.
EDUCATION
Syracuse University — Syracuse, NY (Graduation Date: May 2026)
Bachelor of Science in Advertising
Minor in Jewelry Design and Metal smithing.
RESIDENT SUMMER PROGRAMS
Stanford University — Palo Alto, CA (Graduation Date: Aug 2021)
Dynamics of Social Media Selected Experts
Johns Hopkins University — Baltimore, MD (Graduation Date: Aug 2020)
Epidemics, Pandemics, and Outbreaks Research
Syracuse University — Syracuse, NY (Graduation Date: Aug 2019)
Pre-Med Intensive and Social Media Analytics
experience
Eli and Pesto Productions — CEO/Founder — New York, NY (Mar 2016 – Present)
Led large-scale social experimentation lab generating 6B+ views in 2025 across major platforms
Built and scaled 2.5M+ cross-platform social ecosystem through culturally relevant storytelling systems
Generated $100M+ in earned media value through strategic narrative timing and media amplification
Syracuse University Social Media Ambassador — Social Media Ambassador — Syracuse, NY (Aug 2022 – Aug 2023)
Led platform-native recruitment campaign reaching 2M+ prospective students
Increased engagement and inquiry metrics through culturally relevant storytelling
Collaborated with university marketing leadership to balance institutional brand voice with authentic student content
Motif FoodWorks — Intern — Boston, MA (May 2023 – Aug 2023)
Created high-quality photo and video content for social media platforms, resulting in a 50% increase in user
engagement and driving brand awareness for lab-grown meat research.
Utilized analytical tools to track trends, engagement, and audience growth on social media platforms,
resulting in a 230% increase in followers across Instagram, LinkedIn, and Twitter.
BuzzFeed — Community Writer — New York, NY (Feb 2019-Mar 2020)
Researched and produced 30+ viral articles for Buzzfeed, generating millions of views collectively,
contributing to the platform’s ongoing success.
Crafted compelling content that resulted in top-performing articles being featured on Buzzfeed’s main page and YouTube channels with a combined monthly traffic of 100 million visitors.
Collaborated with an editorial team to brainstorm, write, and edit feature stories that led to being ranked as one of the top viewed writers of the year.
FoodGuardian — CEO/Founder — New York, NY (Jan 2024 – Present)
Founded and developed FoodGuardian, an innovative AI-powered application designed to reduce food waste by scanning grocery receipts to catalog perishable items, alert users of impending expirations, and generate recipes.
Currently overseeing the funding process, engaging with potential investors to secure financial backing and expand app capabilities.
AI SKILLS
Generative Video: Sora, Veo, Artlist, Kling
Generative Image: Nano Banana, Flux, Midjourney, Firefly,
Editing & Design: Premiere Pro, Blender, Figma, Illustrator
Noteworthy
Keynote Speaker & Brand Activation Host,
EU Citizen, Former Competitive Ski Racer & Team Captain
Interests
Working For You, Film Photography, Matcha, Golf, Wine Bars, Boating, Vintage Watches, Jazz, Vintage Porsches, Experiencing New Cultures, Skiing, Formula 1
YOU WANT TO WORK WITH ME YOU WANT TO WORK WITH ME
YOU WANT TO WORK WITH ME
YOU WANT TO WORK WITH ME YOU WANT TO WORK WITH ME YOU WANT TO WORK WITH ME
YOU WANT TO WORK WITH ME
YOU WANT TO WORK WITH ME YOU WANT TO WORK WITH ME